Is “Dear Sir/Madam” Still Appropriate?

In today’s job market, addressing a cover letter with “Dear Sir or Madam” is considered outdated and impersonal. Employers and hiring managers expect a more tailored approach, showing that you have taken the time to research the company and the role. Whenever possible, it is best to address your cover letter to a specific person, such as the hiring manager or department head.

If a name is not provided in the job advert, use platforms such as LinkedIn or the company’s website to find the appropriate contact. If you can’t identify the name, use some modern alternatives to “Dear Sir or Madam” in your cover letter that feel more appropriate and inclusive. Phrases such as “Dear Hiring Manager,” “To the [Job Title] Recruitment Team,” or even “Dear [Company Name] Team” are professional and widely accepted.

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Our editorial team has reviewed this article for compliance with Livecareer’s editorial guidelines. It’s to ensure that our expert advice and recommendations are consistent across all our career guides and align with current CV and cover letter writing standards and trends. We’re trusted by over 10 million job seekers, supporting them on their way to finding their dream job. Each article is preceded by research and scrutiny to ensure our content responds to current market trends and demand.